Search Engine Marketing (SEM) Localization
SEM localization services to ensure your target global audiences see your offering first
Multilingual search engine marketing (SEM) localization services help large brands market to regions around the globe. Digital content creators understand that success on the search engine results page (SERP) hinges on a few key factors. Search engine marketing (SEM), where businesses bid on specific keywords to appear at the top of results, is often a strategic move. When targeting international audiences, SEM requires translation, localization, and sometimes transcreation to meet search engine standards and reach new customers. For established global brands, localization services in SEM enable companies to optimize their investment by adapting keyword lists, essential phrases, and digital ad campaigns to resonate with all target demographics.
CSOFT has the expertise and language coverage to boost your business’ international ad campaigns, with over 10,000 subject matter expert linguists working in 250+ languages. We cover a full range of digital marketing campaign needs from end to end, which include:
- Content translation, localization, and transcreation (translation plus creative writing for when content is not directly translatable)
- Keyword and keyphrase testing, analysis, and reporting
- Platform content and function localization
- Platform content and function localization
- Marketing asset localization
- Marketing content MTPE (machine translation post-editing)
- Localization insights for cultural audiences
- GUI translations
Boosting Worldwide Organic Traffic Through Multilingual SEO Website Translation and Localization
Search engine optimization (SEO), is a vital marketing process that brands rely on to increase website traffic. This area represents a major yet complex opportunity to enhance the performance of multilingual websites for global brands, by tailoring content to specific regions’ cultural contexts, preferences, and expectations. Common methods organizations use to improve SEO in website translation include creating and optimizing regular publications, such as blogs, through strategic keyword usage and links to relevant websites. Another approach is to regularly update websites with informative and engaging content across all key languages. At its core, SEO website translation involves understanding what audiences in your target market are searching for and then creating content that aligns directly with their search habits, linguistic preferences, and cultural expectations.
Learn more about CSOFT’s multilingual SEO services.
Marketing Translation and Localization for All Facets of Your Campaign
In today’s fast-paced globalization trend, marketing translations are essential to gaining visibility for businesses entering the global market. Every piece of product-related content needs effective localization to succeed in overseas markets. Even companies with well-established international brands face unique demands for marketing translation services to consistently convey their brand voice and messaging across regions where they compete. From ensuring strong visibility in search engine results to communicating fluently on social media, and from reinforcing key selling points (KSPs) in multilingual collateral to tailoring email campaigns, marketing translations, and transcreation are essential. These services form a critical bridge to an international identity, enabling fully globalized communications that most brands cannot afford to be without.
Learn more about CSOFT’s marketing translation services.
Multilingual Mastery for Digital Marketing
The digital era demands that businesses adapt by incorporating multilingual content across all digital channels, from online stores and social media to customer support and IoT devices. This shift is crucial for engaging both B2B and B2C audiences globally. Localization goes beyond translation, tailoring content to meet diverse markets’ cultural and linguistic expectations, ensuring that every message resonates with its intended audience. As the digital landscape evolves, so does the need for localized content, making it an indispensable strategy for worldwide market relevance.
Learn more about our digital translation services.
Quality Assurance
Professional, high-quality localization of a service or product is critical for translation solutions in global markets. CSOFT understands the importance of accurate translation, which is why we have developed a process for quality assurance to ensure that any translated project meets quality standards promptly and is also cost-effective. Our advanced translation technology management system allows translation projects to remain in one centralized location, updated in real-time, to ensure that CSOFT has you covered every step. Additionally, we are certified in ISO 17100:2015, ISO 9001:2015, and ISO 13485:2016, ensuring our customized solutions meet global regulatory requirements and our clients’ highest expectations for quality.
Learn more about our quality assurance processes.
Data Security
CSOFT has meticulously documented and fully traceable information security policies, checklists, and quality records. We understand the importance of security to our clients, which is why we take the utmost care in protecting patients’ confidentiality and businesses’ data. All our data security processes leverage best practices from ISO 27001, ensuring we adhere to the latest international standards in information security.
Learn more about CSOFT’s data security procedures.
Speak to us today!
For more information on how CSOFT can assist you with your translation requirements, please contact us through this website or at +1-617-263-8950.
Are you conducting a translation RFP or tender? We love RFPs.
