HQ Magazine 2011
The first edition of HQ magazine supplies a fresh look at the localization industry. The cover story titled «Moving from Localization to Local Sophistication» explores the difference between localization and local sophistication, and how it has affected a multi-billion dollar industry. In our Culture section, you will see differences in business etiquette around the world and learn the “Tao” of customer service. We also delve into the Beijing art scene and sit down with David Ben Kay, a long-time resident of Beijing and a former Microsoft manager, who renovated an old Bauhaus warehouse in the 798 Art District.
The Evolution of Language in a New and Digital World
Knowing the Unknowable TAO+
Moving from Localization to Local Sophistication
A Cinematic Look into the Changes of a Multifaceted Multi-billion Dollar Industry
A Peek at Beijing’s Art Scene
“Achievement, to me, means doing ordinary things extraordinarily well.”
Kevin Wang, Multimedia Engineer
“Communicating with linguists all around the world is a big part of my job. I enjoy it because communication leads to greater understanding, appreciation, and respect.”
Sandrine Cambie, Language Resource Manager
Memories of the South
Steamed Mitten Crab with Vinegar Sauce
HQ: A CSOFT Magazine
LANGUAGE
Gettin’ Wordy With It
The Evolution of Language in a Digital World
Conversation. разговор.
Gettin’ Wordy With It
Whether we use marbles or oatmeal to represent all the languages of the world, both similes illustrate the difficulty of understanding the global linguistic scene in its entirety.
Global Writing
The most basic rule of writing, regardless of industry or topic, is to know your audience.
The Evolution of Language in a Digital World
– A Chinese Perspective
Conversation
An Interview with Rodion Shein
The Birth of a New (Online) Language
Business Etiquette 101
Globalization has opened markets, borders and opportunities that continue to broaden all of our world views and connected us with people whom we would have otherwise never contacted.
The TAO of Customer Service
If you’re looking for a concrete explanation of Tao, you’ve come to the wrong place. In fact, I’d challenge you to find a practical explanation anywhere, because Tao is by its nature unknowable.
The First Virtue: Maintain an Unwavering Focus
The Second Virtue: Acknowledge the Varied Nature of Perception
The TAO of Customer Service
The Third Virtue: Adopt a Responsive Attitude
The Fourth Virtue: Force Yourself to Innovate
The Fifth Virtue: If Nothing Else, Have a Sense of Humor
Evening. Shanghai: Huxinting Teahouse
Still on the road with CSOFT, dear diary, and I’m realizing that work isn’t really work when you’ve got a lovely entourage. I can’t help but love my CSOFT boys, n’est-ce pas? My dedicated team, each one perfectly attentive to even the smallest details of my day.
A CSOFT Arts Production
Ms. Channel: The Photo Story
Ms. Channel: The Photo Story
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Ms. Channel: The Photo Story
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Ms. Channel: The Photo Story
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Ms. Channel: The Photo Story
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Ms. Channel: The Photo Story
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L10NPRO Films Present
Ms. Channel: The Photo Story
A CSOFT Arts Production in Association with Feng Gang Photography
Back to the Future?
Do you remember watching Back to the Future Part II for the first time and imagining all the crazy new inventions we’d all be using in 2015? Although the movie first came out in 1989, it’s a little scary to think that 2015 is almost right around the corner.
UP, UP, AND AWAY: Technology in the Clouds
For those interested in integrating cloud computing technology into your workflow, don’t forget to do your homework!
Collaboration Nation
Working with Another or Others, Especially in a Joint Intellectual Endeavor
Moving from Localization to Local Sophistication
An Interview with Shunee Yee
